Search Results for 'Internet marketing'

The digital marketing revolution has truly arrived and the internet is now helping us find information, goods, and services not just globally but locally, quickly, and easily. Here is a 10 tip overview of top online actions for SMEs; for existing website owners to enhance their visibility for their websites and drive revenue online, and Web 2.0 strategies for non website owners, that don’t incur any cost, just time.

There was a time when it was difficult for a small business to justify the need for a website. The World Wide Web was originally an ideal in sharing knowledge; however, business soon woke up to the opportunities. In today’s fast-paced, increasingly technological world, more online users of all ages are being targeted with advertising, while they themselves are using the web to search out information on goods and services before making purchasing decisions.

Most people today recognise that the Internet has well and truly transformed modern life. If you think back to the early 1990s, you recall that everything – from sending mail, to banking, to checking the weather or finding the phone number of your favourite restaurant – was utterly different.

This week I will discuss the use of websites and the key elements to making a successful site, as distinct from online marketing which I will discuss next week.

Galway company The Business Boosters are launching an innovative new service that can help businesses through these turbulent times. One thing is certain, in times such as these, businesses must develop new more effective ways to reach customers and understand their market in order to survive. The Business Boosters offer tools not only for survival, but for tangible increases in market share and long term prosperity.